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©2024

LÉ BUMP ︎


Conceptualized in 2022 by founder Ben Hale with the idea of bringing an exciting music experience on a need-to-know basis to a young, tasteful scene of Chicago. Ben started DJing to his friends, curating and crafting parties in non-traditional venues and it caught on like wildfire.

Lé Bump began by igniting vibrant and unforgettable underground experiences and has since grown into a lifestyle brand. Through hosting exceptional parties, people, and partnerships and a growing media footprint, Lé Bump highlights the finest points of culture through a shared love of music.




PUB LÉ BUMP

To celebrate the launch of Lé Bump’s first fully cut-and-sew garment, we introduced Pub Lé Bump—an immersive London-inspired beer garden experience in the heart of Chicago. Hosted at local favorite Sportsman’s Club, the activation featured fresh Guinness on tap and fish and chips by seafood purveyors Motorshucker, bringing authentic UK pub vibes stateside. I led the creative concept, developed the brand identity, managed event logistics, and oversaw the apparel design and production from start to finish.


WITH LOVE, LÉ BUMP


For Valentine’s Day 2024, we partnered with Blind Barber Chicago, No Fine Print Wines, and Motorshucker to craft a one-night-only experience rooted in warmth, intimacy, and thoughtful brand synergy. The back room of Blind Barber was completely reimagined into a cozy, romance-inspired setting featuring fresh oysters and seafood from Motorshucker, paired with curated wine offerings from No Fine Print. I oversaw the full art direction and managed all event logistics, ensuring a seamless and engaging environment that reflected each partner’s unique voice.

MERCH DESIGN

As part of Lé Bump’s ongoing merchandise program—ranging from printables to an expanding cut-and-sew line—I led the end-to-end creative process. This included concept development, visual design, and full-scale production, ensuring a cohesive and elevated brand expression across all product offerings.


JUMBO TIME WINES


A partnership  for March 2024 with Los Angeles-based natural wine brand, Jumbo Time Wines. The partnership includes a limited collaborative t-shirt design, a custom coaster as a free gift, and a launch party for Jumbo Time Wines x Pet Nat Posse “Loop Juice” at Chicago wine bar, Easy Does It.